Fluid Web Typography - SXSWi 2010

WorkAtPlay.com featured at SXSW

April 06, 2010 - Jordan Willms

"For almost 15 years, Web designers have had a list of 10 "Core Web fonts" to choose from. Many ask, "Why can’t I just download a font file from my Web server the same way I can an image?" Well, actually, you can. The verbiage for font linking is a little different than images, but the syntax for Webfont linking has been around for over 10 years as a part of the CSS standard. Web typography expert Jason Cranford Teague shows you how to apply the principles of fluid typography, to choose, find and use Webfonts and create your unique typographic voice."

Work at Play is pleased to have been featured in Jason's SXSW session which you can view above. Jesse Korzan, the typography-pro behind our implementation, is happy to answer any and all questions regarding our typography implementation.